PRIVATE INVESTOR MATERIAL
INVESTOR PITCH · 202601 / 14

The world’s first AI-native Data-as-Payment method at checkout.

DAP turns permissioned consumer data into a new form of payment.

Explore the thesis
dap.DATA AS PAYMENT
01 / THE PROBLEM02 / 14

Discounts cost money. Insight rarely comes back.

Merchants fund promotions, research and analytics—yet the moment of purchase often yields little direct understanding of why a customer buys.

01Money out: discounts, ads, research
02Signal lost: intent, preference, objection
03Customers create value without a clear return
dap.DATA AS PAYMENT
02 / THE INSIGHT03 / 14

A discount can become an exchange.

Customer gives permissioned data. Merchant gives economic value. Data becomes part of the transaction.

GIVESPermissioned
data
RECEIVESEconomic
value
dap.DATA AS PAYMENT
03 / THE SOLUTION04 / 14

Pay $4 with Data.

At checkout, a customer can answer 3–4 short AI-powered voice questions to receive value toward a purchase. The merchant receives structured intelligence.

CHECKOUT01 / 04
YOUR ORDER$48.00
Pay $4 with DataShare your perspective. Save on this order.
New total $44.00
dap.DATA AS PAYMENT
04 / SIGNAL ENGINE05 / 14

One conversation. Many signals.

3–4 voice questions can surface approximately 20 potential structured signal types—subject to the answers provided and model confidence.

3–4
VOICE QUESTIONS
SentimentEmotionSatisfactionPurchase intentRepurchase intentWillingness to payPrice sensitivityPreferencesBrand perceptionObjectionsPain pointsNeedsMotivationsPurchase driversExpectationsCompetitive preferenceExperience feedbackContextBehavioral intentResponse quality
dap.DATA AS PAYMENT
05 / INTELLIGENCE LAYER06 / 14

From raw voice to API-ready intelligence.

DAP Analytics structures direct customer answers into searchable signals, evidence, trends and integrations.

DAP.ANALYTICS● LIVE SIGNALS
SENTIMENTPositive
PURCHASE INTENTHigh
PRICE SENSITIVITYHigh
Customer insightAffordability is a key purchase driver.
Outputstructured · searchable · API-ready
dap.DATA AS PAYMENT
06 / ECOSYSTEM07 / 14

One infrastructure layer. Many surfaces.

Checkout is the first implementation of Data as Payment—not the boundary of the opportunity.

01DAP to Pay
02DAP Wallet
03DAP Analytics
04DAP Link
05DAP Network
06DAP Express
07DAP to Play
08Future APIs
dap.DATA AS PAYMENT
07 / CONSUMER LAYER08 / 14

One wallet for money. One wallet for data.

DAP Wallet is the long-term consumer control plane for permission, sharing and economic value.

dap wallet
✳
Your data.
Your decision.
PERMISSION ACTIVE · YOU'RE IN CONTROL
Store dataChoose what to shareGrant or revoke permissionReceive value
dap.DATA AS PAYMENT
08 / BUSINESS MODEL09 / 14

Distribution first. Infrastructure value over time.

A phased model designed to build adoption, merchant utility and a defensible data network.

01 · Distribution

reduce merchant friction and build network density

02 · Merchant revenue

SaaS, transaction fees, Analytics, APIs and enterprise integrations

03 · Data infrastructure

consent-based, privacy-conscious products using aggregation and anonymization where appropriate

dap.DATA AS PAYMENT
09 / DATA FLYWHEEL10 / 14

Every transaction can compound the network.

More participants can create better permissioned signals, better intelligence and more reasons to integrate.

01More merchants
02More consumers
03More permissioned data
04Better analytics
05More valuable insights
06More merchant adoption
dap.DATA AS PAYMENT
10 / DEFENSIBILITY11 / 14

Built at the point of transaction.

The opportunity is a system of compounding assets—not a standalone questionnaire.

01Permissioned datasets
02Merchant integrations
03Consumer wallet
04Preference history
05Structured intelligence
06Embedded APIs
07Network effects
08Category ownership
dap.DATA AS PAYMENT
11 / WHY NOW12 / 14

The market is ready for a better exchange.

AI needs quality human data. Businesses need direct customer understanding. Consumers increasingly expect control and value.

01AI-native voice makes direct conversation scalable
02First- and zero-party relationships matter more
03Customer intelligence can move closer to purchase
04Personal data controls are becoming practical
dap.DATA AS PAYMENT
12 / MARKET OPPORTUNITY13 / 14

DAP sits at the intersection of major categories.

Payments, customer data, intelligence and AI infrastructure converge in one permissioned value exchange.

01Payments
02Customer data platforms
03Consumer intelligence
04Market research
05AI training data
06Analytics
07Loyalty + rewards
08Data infrastructure
dap.DATA AS PAYMENT
13 / VISION14 / 14

Tomorrow, consumers can pay with data.

The internet monetized consumer data for decades. DAP gives consumers a seat at the transaction.

Cash
Card
Credit
Crypto
Data
dap.DATA AS PAYMENT

DAP · DATA AS PAYMENT

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